Spending for Online Marketing? Pinching Yourself for New Content? Breeze through Moz’s Rank Checklist FiRST.

Spending for Online Marketing? Pinching Yourself for New Content? Breeze through Moz's Rank Checklist FiRST.

This article by Rand Fishkin for Moz’s Whiteboard Friday confirms inclinations of SEOs, and nixes the idea that link building’s become a bad idea after Google’s updates, to establish some distinct best practices for cleaning up web crawler trails to and through your websites. For better rankings, checklist items like routine snippet review, consistent assessment of pages and linked pages to confirm centralized topics, and data tools that can comb the backend of your online presence and help direct its ranking results.

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